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After Amazon Prime Seller uses FBA, a Prime logo will appear under the product. . As long as you pay tens of dollars a year to Amazon, you are a Prime member of Amazon. You can enjoy a series of Amazon services. It is worth mentioning that after becoming a member, you can enjoy year-round free shipping (only Amazon delivery products).
What is a prime seller?
A brief introduction to the concept of Prime. Prime means the membership system. After the seller uses FBA, a Prime logo will appear under the product. . As long as you pay tens of dollars a year to Amazon, you are a Prime member of Amazon. And you can enjoy a series of Amazon Prime Seller services. It is worth mentioning that you can enjoy year-round free shipping after becoming a member (only Amazon delivery products).
How to become an Amazon Prime Seller?
Amazon is a global cross-border e-commerce platform. Chinese sellers concentrate on North American sites and some European sites. There are two main ways to register, namely self-registration and global store opening. Account types are divided into two types: personal sales plan and professional sales plan.
Take the North American station as an example. There are mainly dual-currency credit cards that can pay in U.S. dollars, such as VISA, overseas bank cards such as P card, contact address, contact number, e-mail address, independent computer and network, a certain number of products SKUs, including UPC or EAN code.
To become an Amazon Prime Seller , If your foreign language is good, you can register yourself at each site. Self-registration can apply for a personal sales plan and professional sales plan. The entire registration process for the North American site is as follows:
- Log in to amazon.com, click Sell on Amazon
- Click Start Selling to register
- Fill in the account information, address and phone information , credit card information, and the phone number and click call me now
- Listen to the voice of the phone and fill in the PIN code given on the page
- If the page jumps to the picture below, the registration is successful
Amazon’s self-registration shop process
Novice individual sellers are also recommended to apply for a professional sales plan to avoid the many restrictions of the personal sales plan. In addition, if you need the global store registration process, reply “Global Store” in the chat window of this official account (pfhoo_com), and you will get the download link. Cross-border e-commerce information
What are the Amazon Prime Seller benefits?
SELL WHERE THE BUYER WANTS TO BUY
One of the many ideas that the marketing expert Pablo Foncillas exposes in the book Winners: The method to win customers in the Amazon era (Conecta, 2019) is that digitization forces companies to be increasingly flexible when it comes to choosing their sales channels: “You have to use the distribution channels that customers want to use, instead of forcing them to use yours.”
After all, reality shows that several hundred million people worldwide prefer to buy in marketplaces . The reasons for this are multiple and include a shopping experience that these users find very satisfactory, to the wide variety of existing offers, going through the advantage of buying everything in one place and through a single payment.
A GIANT AND INTERNATIONAL MARKET
The second advantage of Amazon Prime Seller is obvious: it allows you to quickly and easily access a huge market. This is especially interesting if a business is starting or bringing a new product to market because Amazon will catalyze the launch process in no time.
As Javier Balcázar, a member of the Aula CM communication and marketing school team and an expert in web design and SEO points out, the presence on Amazon also allows “people from other parts of the world to buy your products.” This is so because when you create an Amazon distributor account in Spain, you can also sell on the other European platforms of the e-commerce giant (the United Kingdom, Germany, France, and Italy).
YOU DO NOT NEED TO CREATE YOUR STORE
There are those who sell on Amazon but have their own e-commerce business and those who only do it through this channel. For these latter distributors, Amazon Prime Seller is a way to sell on the Internet without the need to invest in servers or maintain an online store or have knowledge of programming or web and mobile development.
“You will only have to create an account and start uploading your products, with their respective photos and characteristics,” explains Balcázar. And it is that in Amazon, it is enormously easy to list products, load inventories, and manage orders. All you have to do is press the Next box.
CUSTOMERS ARE NOT LOOKING FOR YOU, BUT THEY WILL BE ABLE TO FIND YOU
There is nothing more complicated for a business than getting new customers. This in Amazon Prime Seller is solved because “users who browse this marketplace have a high purchase intention,” says Balcázar. This is so because of the huge inventory that Amazon.
This good reputation has been achieved through social validation, which is nothing other than the opinions, criticisms, or reviews that users leave about their experience with each product and seller. In the opinion of Bruno Vázquez-Dodero, director of Aula CM, “this evaluation system is one of the main causes of Amazon’s success. The company knows it, that is why it encourages so much that its users create these evaluations and gives them such visibility”. Therefore, customers discover each seller without intending it, but later it is possible to retain them if they are a positive shopping experience.
You must first register with the FBA and no longer need any attachment fees or forms to fill out. When you store your products in one of the Amazon realization centers, all your FBA selections are automatically selected first.
· SELL WHERE THE BUYER WANTS TO BUY
· A GIANT AND INTERNATIONAL MARKET
· YOU DO NOT NEED TO CREATE YOUR STORE
· CUSTOMERS WILL BE ABLE TO FIND YOU